Stand Out in a Sea of Digital Products

in the Experience Era

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The Problem

'Sameness' in a Sea of Digital Products

Simply building a functional digital product isn't enough today. Both local and global markets are saturated with all manner of apps, SaaS products, platforms, and the like, making it difficult to cut through the noise.  

Just as various industries have embraced the experience era to meet their customers' expectations, technology and digital products must do so too.

It isn't gimmicks users want but robust products with simple yet beautiful user experience. But this is hard to get right...
Is your tech partner or team only development-focused and lacking in product and UX fundamentals?
Does your development partner understand how the product they are building aligns with your business goals?
Is your digital product technically sound but offers poor user experience to customers?
Distinct Client Products

Our work helping clients stand out in saturated markets with differentiated products and experiences.

“Thanks to Beta Launch, my hope in the MetJip legal product was revived after two expensive failed attempts. Many can build...but BL was great at understanding the business requirement and how it would help our SME clients.”
Aukje Looijmans 

Founder – MetJip / Owner - Looijmans Juristen 

A digital-led productization solution innovating on Dutch law firm Looijmans Juristen’s traditional employment contract services model, helping deliver business outcomes including revenue growth and efficiency.
"Beta Launch has been a vital partner to the USAID Catalyze Private Sector Development program in advancing its ICT initiatives. The product management and user experience workshop & mentorship programs they designed and delivered to over 120 tech startups for our Regional Tech Summit with ICTA — across Colombo and regional hubs — helped guide several startups toward outcomes including global expansion, making them highly recommended specialists in positively shaping entrepreneurship and innovation ecosystems."
Juan Forero

USAID CATALYZE Sri Lanka PSD - Activity Team Lead

A custom product management and CX design training and mentorship program we designed and delivered as a vendor to USAID Catalyze Sri Lanka Private Sector Development, to over 120 tech local startups across 4 cities.
"Beta Launch streamlined the user journeys on HAL Capital and revamped the mobile app experience, making it simpler and easier for our customers to access our financial solutions."
Lutfi Al Shukaili

Founder of HAL Capital

Our UI/UX redesign effort, streamlining user journeys and revamping the mobile app experience for HAL Capital, one of Oman's fastest-growing FinTech startups, made it simpler for their customers to access their financial solutions.
“A truly special partnership across 4 years now, I can trust the team's abilities and humanity. Janaka and team have been a critical part of developing the world-class product that Takso is today.”
John Smithies

Founder – Takso / Executive Officer - CDN

A planning and evaluation product specifically built for the cultural development space in Australia, to improve cultural event outcomes.
Our Service Strengths

Our service solutions, with their strong product and UX focus, help you stand out from the 'sameness' in the sea of digital products.

User Experience Design

Align products with business and customer goals.
Align products with business and customer goals.

Product Engineering & Development

Craft experiences that are effortless for customers.
Craft experiences that are effortless for customers.

Workshops and Coaching

Build robust products that deliver business value.
Build robust products that deliver business value.

A Different Way

Beta Launch Stories

The journey of our team and evolving culture chronicled through the stories of our people. Shaping the whole, our way of life and work have gained a name across the tech space for being different and rewarding. Learning, doing, enjoying, and serving others, this is our magic mantra.